Why is it most of us know that Frosted Flakes are “Gr-r-reat” and that Budweiser is the “King of Beers” – even if we have never tried these products in the past? It’s because these brands have stayed true to their story. They established a position they wanted to own in their buyer’s minds, and they stuck with …
The Power of Consistency, Connectivity and Repetition Read More »
Some public relations agencies offer reputation management as a subset of their services. The difference between public relations agencies with reputation management companies is that reputation management firms focus entirely on reputation management, thus allowing such firms to develop core competencies in the subject. They have the operational and technical expertise to execute from all …
How Reputation Management Services Differ From PR Agencies Read More »
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