Shasha

How vital is clarity for your company’s growth and change?

As a C-suite executive or leader, you know there is nothing more important than clarity. Clarity in the story you want to tell. Clarity in the strategy you want to execute. When a company is just starting out, the company’s story and strategy are crystal-clear to everyone. But then two things happen. 1. Growth. 2. …

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Тeam, Мarket And Product: A Summary Of The Most Important Things To Keep In Mind As A Startup Founder

The team, the market, and the product are the three legs that hold up any startup project. If you have a serious problem with any of the three, the project will inevitably crumble to the ground. Getting this particular trifecta right is a must. Because of this, it is imperative that you know what the …

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Leaders, clarity and alignment of your message is what employees crave and need at all times

COVID-19. Financial uncertainties, remote work environments, business disruptions, a tsunami of mixed messages … we could go on and on. The pandemic placed a spotlight on the importance of clear, sustained and intentional communication between senior leaders and frontline employees. In fact, the Wall Street Journal recently highlighted this very point in the article, “With …

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What is so difficult about clear and consistent storytelling for leaders and brands?

Our leaders and businesses are having a tough time understanding how to communicate in a digital world. “Aiyaa..what I say to my staff is different to what I put on social media. Must be careful or will get whacked!” We have seen the results of a careless or downright arrogant post…disaster ensues.   As a Malaysian …

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The future of leadership depends on these 4 strategies

Director of experience design Klaus Heesch observes that as leaders chart a path through uncertainty, it’s important to remember the framing of an ecosystem. Any experience or any one person can be connected to others or even groups of others. And it’s a leader’s job to bring them all together. Leaders need a new playbook …

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Zoom’s CEO Eric Yuan Says His Zoom Fatigue Is Gone As He Launches New Tools For The ‘Hybrid Office Future’

Zoom’s CEO Eric Yuan is excited for part-time office life. Months after making headlines in May by saying he was suffering from his own case of Zoom fatigue, the billionaire entrepreneur says he’s figured out a healthier meetings pace these days — and is now pushing Zoom to build the communications platform of a hybrid office future. …

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